Accounting+ ARG

Accounting+ ARG
Active since 2017-12-07
The Accounting+ ARG centers around a tadpole conspiracy.
Type	[[List_of_Investigations#Official|Official]]
Creator	Crows Crows Crows
Discovered	2017-12-07

Main Page > List of Investigations > Accounting+ ARG

The Accounting+ ARG is an alternate reality game centered around Accounting+, a game by the studio Crows Crows Crows. The ARG is centered around a conspiracy involving the developers of Accounting+, a fictional drink called Shpleebly, and tadpoles. The mythical "secret zoo level" has been a pervasive theme throughout the ARG.

Accounting+

On December 7, 2017, at the Game Awards, the first trailer for Accounting+ was unveiled. Shortly afterwards, William Pugh and Justin Roiland took the stage, and immediately hinted at the existence of a "secret zoo level". Nothing more was teased until the game's launch on December 19.

Launch Email

The hidden code in the Accounting+ launch email

On December 19, 2017, Accounting+ was launched for Playstation VR. Additionally, people subscribed to the Crows Crows Crows newsletter received an email containing the following hidden message:

J R X W 6 2 Z A M Z 2 X E 5 D I M V Z C A Z D P O 5 X C 4 I C U N B S S A W T P N 4 Q E Y Z L W M V W C A 2 L T E B U W 4 4 3 J M R S S A Y L M N Q Q G 6 Z R A O V Z S 4 I B T G M Z T S M J S G Q Y Q

Decoding this message from base 32 yields the following:

Look further down. The Zoo Level is inside all of us. 33391241

At this time, the numbers 33391241 are an unsolved clue.

Rapsgiving Email

The hidden message from the Rapsgiving email

On December 28, 2017, people subscribed to the Crows Crows Crows newsletter received an email containing a link to a music video called WhosThatInTheTree. The song heavily features samples from Accounting+, and the music video contains footage from the game as well.

Additionally, the email contained another secret code:

82 69 86 70 85 69 86 83 85 48 86 66 85 107 78 73 81 48 120 80 86 48 53 66 85 49 78 81 81 86 78 84 86 48 57 83 82 65

Converting these numbers from alt-codes yields the following result:

REVFUEVSU0VBUkNIQ0xPV05BU1NQQVNTV09SRA

And a final conversion from base 64 yields the following message:

DEEPERSEARCHCLOWNASSPASSWORD

At this time, DEEPERSEARCHCLOWNASSPASSWORD is an unsolved clue.

Twitter Codes

The codes tweeted out by Crows Crows Crows developers

On January 16, 2018, four of the Crows Crows Crows developers posted a series of 8 alphanumerical characters to their Twitter feeds:

• B928AA6D (from zerstoerer)
• JJ69IMD2 (from silkersoft)
• 72O9N0YW (from HonestWilliam)
• 85GR4DQ7 (from swizzle_kiss)

At this time, these codes are an unsolved clue.

Apology Email

An advertisement for Shpleebly

On February 6, 2018, people subscribed to the Crows Crows Crows newsletter received an "apology email", where the developers confessed their involvement in a tadpole conspiracy:

Three years ago, we were approached by [REDACTED NAME] from Shpleebly Drink Corporation. They offered us funding for multiple games, with the condition that we include on-brand subliminal Shpleebly advertising in them. They also insisted that we legitimise the deal with the midnight harvesting of thousands of tadpoles from our local pond.

We’d like to be able to earnestly promise you that we did not know what the tadpoles would be used for. But the truth is, some of us knew and were complicit. Others were totally innocent. We expect our ongoing internal accountability process to continue to account for this freaky breakdown in communication. We’re totes getting to the bottom of it.

The truth is, our Shpeebly Drink representative repeatedly communicated to us that the beverage was made from tadpole juice. We just didn’t want to hear it. It didn’t profit us to hear it.

We drank. We smoked cigarettes. We tainted our games with corporate promotion. We damaged our creative integrity. We supported the destruction of countless ecosystems. We tried to have a frog killed. And we did this all in the service of profits we mercilessly culled from Shpleebly Drink Corporation.

By way of an apology, Crows Crows Crows also announced the Water Park Update in this email.

No hidden messages have been found in this email as of yet, but links to the official Shpleebly website are peppered throughout.

Shpleebly and Tadpoles

The apology video from Shpleebly

The apology email led to the official Shpleebly website, which contained a single video, titled We're Sorry. According to the website, the video is an "informal moment" from Shpleebly CEO Sara Dove Shplett.

Additionally, Shpleebly has a Twitter account, which has been retweeted several times by the Crows Crows Crows developers.

Swampy Cornelius

The interview between William Pugh and Leigh Alexander - Recommended listening!

On February 5, 2018, a Reddit user named MahopmaPondhi posted an an interview between Crows Crows Crows' William Pugh and Leigh Alexander to /r/crowscrowscrows, with the caption William Pugh crumbles when pressed on questions surrounding a 'tadpole harvesting conspiracy'. In this interview, the "secret zoo level" is mentioned yet again:

Leigh: So, um, I did have one question that's kind of weird, um, and you don't necessarily have to answer it, but I have to ask: Is there a zoo level?

William: Haha, yes, there is a secret zoo level hidden in the game; it's very well hidden, it's perhaps the most *secret* secret I've ever put into a game, so-

Leigh: Right, well, as a gamer I love my secrets and stuff, but y'know, it just seems like, what will happen if people don't find it?  Cause it seems like it's gone a little bit *long* here.  What's your, sort of, design thinking behind making it undetectable?

William: Well, first of all, it's *not* undetectable, it's in the game.  I won't go into detail, but there's a set of actions you can perform that will lead you into the secret level. 

Leigh:  Okay, real quick, not to cut you off, but was this part of the marketing that there would be a zoo level?

William: Yes, yes! We mentioned that at the Game Awards with Geoff Keighly and, um, yeah, it's been pretty consistent.

Leigh: Right, so you think that a lot of people might have ordered this game on the expectation that there might have been a zoo level, that might have been part of the investment that they made you and your studio, right?

William: Well, I see your point, and that's a super valid point, and I super respect your thinking, but I think when you look at the size and the amount of content provided, the secret zoo level is really less than 10% of the size of the game, so to be honest, I don't really think that-

Leigh: But if a gamer pays for 100% of a game, they don't necessarily want 90%, now, I don't mean to be-

William: No, I understand, but if you think about things like Spelunky, you can't always experience all of the content that's accessible in a game without putting in a large amount of effort.

Leigh: Absolutely, and I'm a hardcore person; I'm totally for that, and I love that type of thing.  But don't you think at this point there could be a little information somewhere so people who *want* to engage with that can, and then, people paid for that content-

William: *whispering* Actually, Leigh, Leigh, um, could- could- is it okay if we- can this be off the record?

Leigh: Yeah- the light is off, so it's not recording.

William: *whispering* Can we move off this?  Like, it's just, I'd super love to talk more about the different characters in the game-

Leigh: Sure, sure, and I don't want to make a thing out of this, just off the record, can you please just tell me, is this a fucking gimmick, is there a zoo level?

William: No, no, there's a zoo level in the game, I've always been clear about that.